It’s estimated that in areas such as retail, travel, hospitality, and entertainment, organizations are losing an average of $4.5 million every year because of fraudulent online transactions. Several non-telco applications can have a big payoff. That’s why it makes sense that telecoms delve into providing some of the value-added applications themselves instead of acting as a “dumb pipe,” – a bandwidth provider who just transfers bits and bytes between the customer’s device and the Internet at large. At the same time, there would be no meaningful (if any) increase in their average revenue per user (ARPU) for the enhanced mobile broadband (eMBB) use case. Specifically, when mobile operators transition from 4G to 5G, the resulting network capacity and quality improvement will exact a huge cost because of the money spent on the spectrum and densifying and upgrading the network infrastructure. To explain this in more detail, let’s look at potential value-added applications, such as fraud detection and prevention, image and video analytics, online gaming, and product recommendations in the context of mobile commerce. Telecommunications companies, who are experiencing a financial hit transitioning to 5G, can leverage new revenue streams that other verticals are experiencing by meeting the needs of the right-now economy. Companies that are addressing the demands of the right-now economy by transforming their infrastructure will succeed now and in the future. Today businesses are transforming to meet the rising demand from consumers and users who want instant, accurate outcomes on everything from ATM transactions to video analytics for online gaming.

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